PRAAJ Comtrade
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Traditional mandi sourcing means manual scales, weeks-long cash settlements, visual moisture guesses, and brokerage cuts. PRAAJ removes every layer of that friction — see how we compare to the traditional arthiya model.
This is what an unorganized market actually costs — for the seller putting grain on the scale, and for the buyer trying to source it reliably — judged head-to-head against PRAAJ.
| Operational Factor | PRAAJ Comtrade Model (Organized) | The Unorganized Market |
|---|---|---|
| For Sellers — Farmers & FPOs | ||
| Weighment TransparencyHow crops are weighed during loading | ||
| Payment SettlementTime taken to credit money | ||
| Quality Assay StandardsMoisture and impurity levels | ||
| Middleman CutHidden fees and brokerage | ||
| For Buyers — Institutional Buyers | ||
| Sourcing AccountabilityWho stands behind the supply | ||
| Batch ConsistencyQuality across repeat dispatches | ||
| Compliance DocumentationPaper trail for audits and claims | ||
| Logistics InfrastructureTransportation capacity and tracking | ||
Institutional buyers can lock indents and review the full compliance pack. Farmers and FPOs can register directly — no middleman, no waiting.